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Catering and Floral Softwares (Stemcounter and MeasuringSpoon) Join Forces to a Robust Platform

Monday, May 14, 2018  
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The floral software company, formerly known as Stemcounter, and catering software company, formerly known as MeasuringSpoon, released the details of a rebrand and expansion project, which has taken the best-in-industry technology and made it accessible to event professionals who touch millions of rentals, ingredients, flowers, and lives each year. Curate, as the platform is now called, allows event professionals to design beautiful proposals that clients can view, sign, and pay for from a single screen; they can even build in their recipes to the proposals for the most accurate pricing, which allows them to generate reports about profitability. Additionally, they can receive rental inventory notifications and avoid overbooking rental items.


“Curate is a game changer in the events industry. Because it can be used by rental companies, caterers, florists, and other event professionals, full-service event companies with multiple departments can have everyone working together in the same software, rather than needing different software for each department. Additionally, corporate companies can have all of their franchisees share a set of templated proposals that include all options they offer, as well as standardized recipes, and a shared library of items that are used,” said Ryan O’Neil, Founder and CEO of Curate.


While many of the new features greatly benefit larger companies, Curate has maintained its initial dedication to helping small businesses manage their companies in the same way larger companies do with solutions that start as low as $40/month with an annual plan. Each solution the company now offers work together seamlessly to help event professionals handle everything from the initial inquiry, with forms that pull client information into the system, to strike, with pull sheets that make it nearly impossible to forget a vase at an event site.


Go to for more information about Curate, the full suite of products, and pricing options. - (Curate)


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